Facebook Stories: Comments
Design of commenting experience to address the quality of engagement.
I sat down with my cross-functional partners to discuss various people and business problems, and we found some interesting data.
Planning a look-ahead into solving this problem, I ran a workshop to better understand this problem. After asking several questions, we found out there was overwhelming support for comments in stories.
I looked into every step of the content consumer and producer's flow and identified opportunities to start experimenting.
Thank you!